Rahul ordered from your restaurant on a Saturday night. The biryani was excellent. The packaging was clean and neat. Delivery was done on time. He even left a 5-star rating but still never ordered again. Surprised! This is not because the food wasn’t good. This is because the next time Rahul opened Swiggy, another restaurant […]
How to price your menu on Zomato and Swiggy without killing your margins or losing customers Like many other restaurant owners you too have fallen in the menu pricing trap on aggregator platform? You too have listed Zomato and Swiggy with the same menu and the same prices they run in-house? And are now wondering […]
Google maps is no longer just a navigation tool but has become one essential marketing channel in today’s restaurant marketing landscape. Here’s a fact : 86% of people look up a business on Google Maps before walking in any restaurant for the first time. And the irony is that most restaurant owners set it up […]
Are you one of those restaurant owners who is wondering why the orders aren’t coming in? You’re on Zomato. You’re on Swiggy. You’re serving delicious food. Have got decent ratings and own a kitchen that can handle the volumes. But every time you open your food aggregator’s dashboard, the numbers feel stuck and the only […]
Introduction In today’s highly competitive food and beverage industry, serving great food is no longer enough. Customers discover, evaluate, and choose where to dine long before they step inside a restaurant. Instagram Reels to Google searches and Zomato listings, your digital presence decides whether your tables stay empty or fully booked. Digital marketing has become […]
